The music industry is unique and ever-changing, and a singer from Korea has sparked a new following. Korean singer and songwriter Holland has recently made headlines for being considered the first ‘openly gay idol’ to debut within the heavily competitive music scene. By coming out and embracing his sexuality, many fans in Korea and around the world believe that Holland could be a catalyst for the still rigid Korean society and views on homosexuality.
The newcomer released his first single “Neverland” on Jan. 21, kicking off the new year with a song and music video that revels in queer love. Holland’s “Neverland” is a mellow alt-R&B track that relays the emotions of a man who wants to avoid discrimination and escape to a place where he can love freely.
Same-sex love is rarely addressed in K-pop and South Korea’s entertainment industry. Only a handful of celebrities, including the entertainer-entrepreneur Hong Seokcheon and the transgender singer Harisu, are publicly out.
With many fans of the Kpop industry wanting diversity and eligibility of seeing LGBTQ+ representation, many tuned in to see the first publicly out Korean idol debut, and “Neverland” racked up more than 700,000 views within 24 hours of its release. Now, about a week after the debut, the video for “Neverland” has amassed over 4 million views and counting.
“Neverland” is also available for purchase via |Itunes|.